Vision, Mission, and Values

Our vision

Growth and success—for our company and the rural communities we serve. We collaborate and prosper through responsible, resourceful action. We balance community, economic, and environmental commitments. Always.

Our mission

To produce and deliver electricity as reliably, economically, and environmentally responsibly as possible to the balanced benefit of customers, shareholders, and employees and to improve the quality of life in the areas in which we do business.

We make decisions based on our five core values

  1. Integrity: We conduct business responsibly and honestly.
  2. Safety: We provide safe workplaces and require safe work practices.
  3. Customer focus: We provide reliable electricity and timely, courteous customer service.
  4. Resourcefulness: We draw on the ingenuity and expertise of various resources to create strategic, balanced plans.
  5. Community: We improve the quality of life in the areas in which we do business.

 

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